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PIX Magazine - HP Expanding Horizons: one photo at a time

Aug 11

Written by: Web Master
Wednesday, August 11, 2010  RssIcon

When business owners need to cut costs, manage personnel and grow revenue, a demand for non-traditionalism is created. Businesses of all sizes in and around South Africa are joining the digital printing revolution to meet the demands of the economy in which they find themselves. This revolution has created new growth opportunities for revenue streams within current business models. Businesses are reliant on continuous innovation, be it marketing strategies, sales driven services or upgrades to technology.

Hewlett Packard in the beginning of 2010 announced the expansion of its extensive retail publishing portfolio to address this growing business need. The announcement saw the establishment of new partners and solutions designed to help retailers profitably grow their in-store offerings and benefit from the projected R525 billion retail photo publishing opportunity worldwide.

The offerings which were made available to customers not only provided an independent means of business development, but also offered financial and environmental benefits.

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